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Next Wave of Innovations Will Be Driven by Sustainability: CK Prahalad
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- Created on November 20, 2009
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THE ECONOMIC TIMES -- He’s going green. After core competence and the bottom of the pyramid, the world’s best-known management guru of Indian origin, C K Prahalad,is talking sustainable development. Why? Because, as he argued in a recent article in the Harvard Business Review, “sustainability is the mother lode of innovations that yield both bottom-line and top-line returns." Read More
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