Hy-Vee Food Stores Deploys Mobile App Leveraging aisle411 In-Store Shopping Platform

aisle411, the premier mobile retail navigation service that saves shoppers time and frustration by helping find what they are looking for in-store, today announced that Hy-Vee Food Stores has deployed the aisle411 platform. Shoppers can access the aisle411 in-store shopping platform for Hy-Vee Food Stores within aisle411's iPhone and Android applications, as well as within the Hy-Vee Foods iPhone application. Hy-Vee is leveraging aisle411's API and SDK to enable the creation of a customized application that features retail navigation technology, context aware product recommendation engine and advertising server. aisle411's proprietary platform takes in-store inventory data and floor maps, and makes them easily searchable and interactive via a mobile app. Read More